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Single‑Family Rentals In Billings: ROI Basics

January 22, 2026

Curious if a single-family rental in Billings can deliver the returns you want? You’re not alone. With steady job drivers and a growing regional profile, Billings attracts investors who want reliable income and long-term value. In this guide, you’ll learn the core ROI metrics, how to build a local pro forma, what costs to expect in Yellowstone County, and the risks to model before you buy. Let’s dive in.

Why Billings SFRs deserve a look

Billings serves as a regional hub for healthcare, energy, logistics, and government services, which supports steady rental demand. Local colleges and technical programs can add pockets of renter activity near certain neighborhoods. When you evaluate opportunities, focus on employment stability, household formation, and where renters want to live relative to work, retail, and services.

You’ll also want to keep a pulse on inventory, rents, and vacancy. Track recent sale prices for similar single-family homes, median rents by bedroom count, and typical days on market for rentals in the neighborhood. Vacancy patterns and seasonality matter in Billings, so use realistic assumptions rather than best-case scenarios.

ROI metrics you will use

Gross rent and vacancy

  • Gross annual rent: monthly market rent multiplied by 12.
  • Effective gross income: gross rent minus vacancy loss. Use a conservative vacancy rate and stress-test it.

NOI and cap rate

  • Net Operating Income (NOI) = effective gross income minus operating expenses.
  • Cap rate = NOI divided by purchase price. It measures income yield regardless of financing.

Cash-on-cash return

  • Cash-on-cash = annual pre-tax cash flow divided by cash invested. This tells you your yearly cash yield on the actual dollars you put in.

GRM, IRR, and equity multiple

  • Gross Rent Multiplier (GRM) = purchase price divided by gross annual rent. It’s a quick screen, not a full analysis.
  • IRR and equity multiple help you compare multi-year scenarios that include appreciation, loan amortization, and a future sale.

Build your Billings pro forma

Gather local rent comps

  • Pull at least three comparable rentals from the past 1 to 3 months in the same neighborhood and bedroom count.
  • Confirm realistic asking-to-achieved rent, time on market, and concessions.
  • Benchmark against HUD Fair Market Rents for the Billings MSA to sanity-check your numbers. You can review the latest benchmarks on the HUD Fair Market Rents page.

Estimate expenses and reserves

  • Property taxes: confirm with the Yellowstone County Assessor and review the property’s tax history and mill levies.
  • Insurance: use a landlord policy. Investor policies often cost more than owner-occupied policies.
  • Utilities: include any landlord-paid utilities, sewer, trash, snow removal, and lawn care as applicable.
  • Property management: many SFR managers charge roughly 6 to 10 percent of collected rent or a flat fee. Get local quotes.
  • Maintenance and turn costs: budget routine repairs plus leasing or turnover costs when tenants change.
  • Capital expenditures reserve: set aside 5 to 15 percent of rent, or a fixed annual amount, depending on the home’s age and systems.
  • HOA dues: if applicable for the subdivision or community.
  • Billing cycle note: Montana property taxes may be billed semiannually or annually. Confirm timing to plan for cash needs.

Financing assumptions

  • Investment loans usually require a higher down payment, often 15 to 25 percent or more, and carry slightly higher rates than owner-occupied loans.
  • Lender underwriting may count only a portion of projected rent or require a rental history. Ask a local lender for current terms.
  • If you plan to owner-occupy before converting to a rental, understand the occupancy rules of that loan product.

Taxes and depreciation

  • Federal rules allow you to deduct many operating expenses and to depreciate residential rental property over 27.5 years. Review IRS guidance in Publication 527 and Publication 946 for details on deductions and depreciation.
  • Montana taxes rental income at the state level. Check current guidance via the Montana Department of Revenue to plan for state tax obligations.

Example ROI calculation

The numbers below are illustrative only. Replace them with local Billings figures from your comps, tax records, insurance quotes, and lender terms.

  • Purchase price: 300,000
  • Monthly market rent: 2,400
  • Vacancy rate: 6 percent
  • Annual operating expenses: 8,000
  • Annual mortgage payment: 16,000
  • Cash invested: 75,000

Steps:

  1. Gross annual rent = 2,400 × 12 = 28,800
  2. Effective gross income = 28,800 × (1 − 0.06) = 27,072
  3. NOI = 27,072 − 8,000 = 19,072
  4. Cap rate = 19,072 ÷ 300,000 = 6.36 percent
  5. Annual pre-tax cash flow = 19,072 − 16,000 = 3,072
  6. Cash-on-cash return = 3,072 ÷ 75,000 = 4.1 percent

Sensitivity ideas:

  • If rent is 10 percent lower: cash flow drops quickly. Re-run with rent at 2,160.
  • If vacancy rises 5 points: recompute effective income at 11 percent vacancy.
  • If your rate increases by 2 percent: update the annual mortgage cost and recheck cash-on-cash.

Regulatory checklist for Billings owners

  • Landlord-tenant law: Montana statutes govern deposits, notices, and evictions. Model realistic timelines and legal costs in your underwriting.
  • Licensing and registration: verify whether Billings requires registration or permits for long-term or short-term rentals, and whether neighborhood covenants limit rental use.
  • Fair Housing and habitability: follow federal Fair Housing rules and meet local health and safety standards. Provide lead paint disclosures for homes built before 1978.
  • Short-term rentals: local rules can change economics. Understand occupancy limits, taxes, and permitting before modeling returns.

Neighborhood due diligence

  • Proximity: look for access to hospitals, employment centers, retail, and everyday services that support stable demand.
  • Property condition: aging roofs, HVAC, and plumbing can create large capital needs. Budget reserves accordingly.
  • Environmental and hazards: review floodplain maps and consider wildfire exposure near the wildland-urban interface. Confirm insurance availability and premiums.
  • Schools and local amenities: compare attendance areas and nearby amenities in neutral, factual terms. Align expectations with tenant demand and your rent target.
  • Seasonal realities: Billings winters can raise heating costs and increase snow removal and freeze risk. Factor these into expenses and vacancy.

Risk and sensitivity planning

  • Vacancy risk: longer lease-up or turnover reduces NOI. Underwrite with conservative vacancy and rerun downside cases.
  • Rent pressure: new supply or an economic dip can cap rent growth. Avoid pro formas that rely on aggressive rent increases.
  • Interest rate risk: higher rates cut cash flow. Consider fixed-rate options or plan for rate movement at refinance.
  • Unexpected capex: set aside reserves for major systems and foundation or drainage issues.
  • Break-even rent: calculate the rent needed to cover operating expenses plus debt service. This helps you price quickly and plan tenant placement.

Practical next steps

  • Pull neighborhood rent comps and confirm achievable rent, not aspirational pricing.
  • Request the property’s tax history and obtain insurance quotes for a landlord policy.
  • Get a contractor’s estimate for immediate repairs and near-term capital items.
  • Build your base-case pro forma, then run downside and stress scenarios.
  • Line up financing terms with a local lender who regularly underwrites SFR investments.

When you are ready to evaluate opportunities, a local guide makes the difference. The Brosovich Real Estate Team can help you identify promising neighborhoods, assemble accurate comps, and navigate your Billings search with clear, data-informed advice. Start the conversation with the Brosovich Real Estate Team today.

FAQs

What ROI should I target on a Billings single-family rental?

  • It depends on your risk tolerance, financing, and hold strategy. Use cap rate, cash-on-cash, and sensitivity tests to compare options, and pick the target that fits your risk and timeline.

How do Montana taxes affect my rental income and ROI?

  • Rental income is taxable at the federal and state level, but many expenses are deductible and you may claim depreciation. Review IRS Publication 527 and Publication 946, then confirm Montana rules via the Department of Revenue.

What vacancy rate should I use when underwriting a Billings SFR?

  • Start with a conservative assumption based on recent neighborhood comps and manager input, then stress-test by adding 5 percentage points to see your downside.

Are short-term rentals allowed in Billings and how do they impact returns?

  • Rules can include permits, taxes, or limits that change your economics. Check current Billings regulations first, then model both long-term and short-term scenarios.

What down payment do lenders typically require for investment properties?

  • Many investment loans require 15 to 25 percent or more with slightly higher rates than owner-occupied loans. Ask a local lender how they count rental income for qualifying.

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